"Any discussion about the media's challenges and opportunities these days usually involves Google Inc., whose internet leading search engine has become the Web's biggest moneymaking vehicle as well as an influential gateway to other online destinations." No wonder the two other search engines tailing Google, Yahoo and Microsoft, are seriously thinking of banding together in order to measure up to the powerful influences of Google. Yahoo and Microsoft know that they have many, many users but they do not know how to turn this fact into something as profitable as what Google has achieved.
As the two sites are still in its courting stage, we can only wait for further announcement. But should the fusion happen, my guess is as good as yours. Google, I am sure, will not take this sitting down.You can be sure that a stronger and more emboldened Google will face the new challenge with greater confidence.
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